Search engine optimisation

  1. Good Service Engine Optimization should be implemented.
    If we’re not understanding SEO, we’re doing our self a disservice. Nuances about SEO should be discovered, so that we’re engaging in the right type of traffic delivery strategies. We should not bend or break the rules. If we’re really understanding SEO, we could quite literally super-charge our results.
  2. Write Better Content.
    If we create better content on our site or blog, we’ll keep the visitors coming back for more and more. Also, if our content is better, the more engaged your visitors will be. Visitors will share our content for us, helping to promote our site.
  3. Regularly Questions and Quora.
    To Improve traffic to our site, Quora is a great medium to drive it. Answering questions in this platform and links are the right keywords to anchor content on our site or blog. Make sure that our answers are in detail and that we should know what we’re are talking about it. Also ensure that, don’t use this platform to SPAM.
  4. Video Tutorials should be available in the YouTube.
    Great resource of driving free organic traffic to our website is ‘YouTube’. Because, it’s the second most popular search engine currently we’ve in the world. Gaining exposure in ‘YouTube’ will be huge for our website. We need to create useful tutorials and videos that will add an immense amount of values and be sure to the links to our content through the description.
  5. Implement it in Instagram.
    Nowadays wildly popular platform for sharing photos and connecting with others from around the world is ‘Instagram’. To drive traffic to our website we need to implement it in Instagram. Many people have built multimillion-dollar business solely by using Instagram as their main method for driving traffic. Similarly, we need to implement it in Instagram to improve our business.
  6. Publish it in LinkedIn.
    Great method for marketing the contents that already on our website is LinkedIn’s publishing platform. High quality post on LinkedIn that deliver’s an enormous amount of value and make sure that our link that content to anchor content on our blog or website to gain that all-important authority bridge to our primary post.
  7. Post on Medium.
    Medium is one of our go-to platforms for marketing our content and provides another site domain that gives us the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Medium to create intuitive content marketing posts that also link back to our primary posts on our site or blog.
  8. Marketing through Emails.
    Another way to drive traffic to our site or our blog, and to promote any offers is ‘Email Marketing’. Create a lead magnet and build a Sales funnel immediately if we’re not already done so, in order to build up a list that we can eventually market (not spam) any of ours offers to.
  9. ‘Expired’ Content to be updated in our website regularly.
    Refreshing of our content is a good thing, especially if some of our content has been expired and this doesn’t mean re-doing our content. Simply, refreshing it to bring it to current if it isn’t already evergreen content. We need to look at the ways we can update our outdated content on our site to drive more traffic through visibility on search engines like Google.
  10. High-Quality Infographics to be created and shared.
    One form of ‘Clickbait’ to improve our traffic is building high-quality infographic. There are loads of clickbait examples that you can utilize, but not all of them are equally created. If we build a great infographic that many peoples will link to, we can essentially create an automated marketing machine for our site.
  11. Build Industry -Specific Surveys.
    We always linking to industry-specific surveys through content on our blog. This is a great way to draw in droves of links by delivering somethings of values. Make sure that it’s specific and relevant to the content on our site or blog and then share that survey to the world.
  12. Build Mobile user-friendly Website.
    If we’re serious about driving traffic, then we need to make sure that our site is mobile-friendly. We can use Page Insights Tools (Google) to check the friendliness of our mobile layout and see if it conforms to guidelines. We should also make sure that all our posts and content are AMP-specification ready.
  13. Implement CDN and Browser-Caching Tools.
    Great way if speeding up page delivery across the world is ‘Content-Delivery Networks’. Google and other search engines are inherently concerned about the speed of our site and page content. We can use Amazon’s AWS, MaxCDN or any other tools out there to leverage CDN’s along with browser-caching tools like W3 Total Cache, WP Super Cache and others.
  14. Free Webinars to be created.
    Free Webinars offers a great platform for driving traffic to our website. We can automate our sales presentations with webinar platforms like Demio, GoToWebinar and others. Use the time to deliver value while also directing viewers to our site and its content along with any offers.
  15. Utilize Reddit for useful content.
    ‘Reddit’ is another way to drive traffic to our site. Reddit is a wildly popular platform, where we can share our useful information and engage in conversation with millions of people from across the world. This domain is extremely popular, making any link from the site extremely useful for boosting our visibility across the web.
  16. Develop SlideShare Presentation.
    We can us platform like SlideShare to deliver powerful PowerPoint presentations that are Google-friendly, which will increase our visibility. If we do it right, and our presentation goes viral, which they easily can on this platform, and the presentation links to our site, we will drive a large amount of traffic for free.

For promoting our website, we can use the below also.
• Outbrain or Taboola to promote our Content.
• Purchase ads through Facebook.
• Advertise through Instagram.
• Find partners for paid giveaways.
• Engage in Influencer Marketing.

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